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	<title>Edinburgh web design and marketing articles, musings - Blot Design, Edinburgh</title>
	<link>http://www.blotdesign.com/writing</link>
	<description>Edinburgh web design, marketing and software thoughts</description>
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		<title>Get listed on Google Local Business</title>
		<description><![CDATA[There are very few shortcuts to anything, but the Google Local Business results might be the nearest thing on the web.
 Have you noticed those businesses that come up on a Google search with a map and a set of pins showing the businesses in that area?  That&#8217;s Google Local Business or as they now [...]]]></description>
		<link>http://www.blotdesign.com/writing/using-google-local-business</link>
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		<title>Best iPhone App?</title>
		<description><![CDATA[This month, Skype updated their iPhone application in a little way that makes a big difference.
 They made the Skype for iPhone app compatible with iPhone&#8217;s latest multi-tasking operating system, iOS4, which is a BIG DEAL if you&#8217;re an iPhone user who uses Skype.
Let me explain.  The original Skype for iPhone app let you make [...]]]></description>
		<link>http://www.blotdesign.com/writing/best-iphone-app</link>
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		<title>Get your Bing maps listing right</title>
		<description><![CDATA[Having moved office recently, we noticed that Bing Maps had us registered at an old address.  Given the perceived importance of Local Business listings these days and the rise of the Bing search engine, we decided it was worth getting it fixed.
Not quite as easy as it first appeared.
Initially, we thought it would be just [...]]]></description>
		<link>http://www.blotdesign.com/writing/get-your-bing-maps-listing-right</link>
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		<title>Copywriting mistake No.1</title>
		<description><![CDATA[If you&#8217;re writing copy for your web pages, mailer or brochure, make sure you get the key points out as early as you can.  If you do this you will keep and interest your reader, otherwise you might lose them.
I&#8217;ve just been watching a video from Drayton Bird,  and he is talking about the most [...]]]></description>
		<link>http://www.blotdesign.com/writing/get-to-the-point-early</link>
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		<title>Real fonts come to the web?</title>
		<description><![CDATA[One of the most enduring complaints about website design is the limited number of fonts available to designers.  Now this may be about to change with a little help from Google.
 Traditionally, when a web page shows text on a page, the HTML defines what font should be used.  This works fine so long as [...]]]></description>
		<link>http://www.blotdesign.com/writing/real-fonts-come-to-the-web</link>
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