If we accept (and we should) that websites are a part of our marketing mix, the online part, then we are all probably doing some offline marketing, right? Here’s an interesting angle on how online and offline marketing can connect.
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Over the last six months, we’ve been working on a new version of the Blot Content Management System (CMS). The enhancements are a mix of things we’ve planned and items you have requested. (more…)
trackback URL for this postWe’ve been doing a fair bit of work recently which could be described under the Web 2.0 banner. While some of the technology is great, you need to take care that your application of it is in the right environment.
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Some time ago Google started directing search requests to their country servers based on the geographic location of the request. For example, if you were in the UK and made a Google search, the results would be served up by the google.co.uk service.
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Regular readers will know that we are always exploring and recommending ways to improve your search engine rankings. We’ve talked about keyword phrases, content, site architecture, tags, articles, links, directories etc. Now here’s a good example of a client’s site that has pretty much nailed all of these things. Funnily enough, they now find themselves on page #1 of Google UK!
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