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Google's Wikipedia killer
The Wikipedia on-line encyclopaedia has been
wildly successful, with around 2m unique
visitors every day. Around 50% of these
visitors get there from Google.
If you were Google, you might think you were
missing out on an advertising opportunity, so
guess what they have done - they've created
Google Knol - the Wikipedia killer.
Knol has differences of course, for example
the encyclopedia will be moderated by
professional editors - not the web community
like Wikipedia.
It might be great,
but it does bring up all sorts of
potential conflicts of interest - e.g. will Knol
pages rate better on Google searches?
Check out Knol....
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July in Edinburgh - Phew, what a scorcher!!!!
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| A new search engine - Cuil or what? |
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After 19 years, is the dominance of Google
about to be challenged?
Well, three former Google employees have
launched a new search engine (with the help of
$33m venture capital) which might compete
with the search engine giant.
Called Cuil - pronounced cool -
(anyone remember the might Finn McCuil and
the salmon of knowledge?), it boasts 3 times
the number of indexed pages as Google,
intelligent classification and no storage of
personal search data.
It's certainly been popular so far.
Unfortunately too popular, as their servers
immediately went
down under the load!! Oh well.....
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Try out Cuil.... |
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| Getting the best from eCommerce |
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We've been doing a lot of ecommerce work
lately and were interested to read the
results of a recent study from the US.
Apparantly, only around 25% of online
shoppers are simply satisfied with their
online shopping experience. This suggests
that three-quarters of online purchases could
be better.
The report lists lots of items that shoppers
would like to see improved such as:
- quality and number of images
- detailed product descriptions
- stock availability
- seeing shipping costs upfront
As ever, content is king..
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Read the report..... |
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| Business networking |
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Blot Design is a member of the most
successful
business networking group in the world.
Each week we meet on a Thursday
morning for breakfast and to exchange and
refer
business between our members. It's a great
way of
doing business (only one company from any
business area can
join,
so there is no competition between members).
Any business is welcome to attend as a guest,
but we're
particularly looking for visitors in these
categories:
- Photographer
- Architect
- Sign Company
- General Insurance
- Travel Agent
- IT support
- Vehicle Supplier
If you think your business
could benefit from
meeting a group of like-minded business
owners each week, just contact us using the
details below to come along and see how the
meetings work.
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