Edinburgh Web Development
 

february 2008 newsletter



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NEWSLETTER
February 2008

in this issue

Kilts across America?

New Version of Blot CMS

Google Adwords - is it worth it?

Business networking


 

Kilts across America?
It's a great cause, but this is way beyond the call of duty.

Our friends Colin Read and Iain Whyte are going to re-enact the Fonda and Hopper roles in Easy Rider as they traverse the US on Harley Davidson motorcycles, raising money for Moebius Research .....in KILTS!!

Mid-life crisis or just a couple of crazy Scots?

Yes to at least one and probably both. But it doesn't matter. When they mount (hirple) their Harleys and leave the Castle Esplanade on Friday 27th of June, they will be raising thousands of pounds for research.

Find out more here...



End of February, it must be time for the Blot February Newsletter!

  • New Version of Blot CMS
  • After a long development project, we've just completed the next version of the Blot Content Management System. This is the software behind all our application systems including :

    • Web page CMS
    • Property Sales and Letting system
    • Event system
    • eCommerce system
    There are loads of new features to make things easier for you to keep your sites up to date including :
    • New graphical navigation
    • One-click page positioning
    • Contextual help
    • Access control
    • Unlimited image gallery

    More details....
  • Google Adwords - is it worth it?
  • Recently, a number of clients have expressed interest in using Google Adwords. The question is, is Adwords worth doing?

    Adwords is a method of search engine marketing that involves you (the customer) paying each time a web user clicks on your listing in the Google sponsored results.

    All the major search engines provide a similar service. It's called pay per click (PPC).

    Whether it is worthwhile for your business depends on a number of factors. If you have no search engine presence, this will automatically take you to the top of the listings - if you bid enough for the phrase you want to be found by, and if you don't mind being in the 'sponsored results' area.

    It's great to highlight new sites that have no search engine presence or new pages.

    Our general approach would be to work on the free listing rankings as the long term strategy and use the PPC tactics when fast results are needed.

    However, every site is individual and yours may be ideally suited to PPC

    Contact us to discuss PPC.....
  • Business networking
  • Blot Design is a member of the most successful business networking group in the world.

    Each week we meet to exchange and refer business between our members. It's a great way of doing business (only one company from any business area can join, so there is no competition between members).

    If you think your business could benefit from meeting a group of like minded business owners each week, just contact us using the details below.

    Interested in joining our group?
    +44 (0)131 478 2606
     
    Blot Design
    Bright Red Ventures, 10 Colinton Road, Edinburgh, EH14 1DJ
    0131 208 1792
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